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Free Advertising Exists: Get More Word of Mouth

Episode Summary

Nick Disabato runs the design agency draft.nu, where he helps fix leaky revenue with conversion-focused design. But that’s not the topic we are discussing today. Nick is really good at word of mouth marketing, an ideal way of getting new customers. However, word of mouth marketing is also very difficult to leverage and scale. In this episode, Nick shares his tips on getting customers to talk about your business.

Episode Notes

Nick Disabato runs the design agency draft.nu, where he helps fix leaky revenue with conversion-focused design.

But that’s not the topic we are discussing today.

Nick is really good at word of mouth marketing, an ideal way of getting new customers. However, word of mouth marketing is also very difficult to leverage and scale.

In this episode, Nick shares his tips on getting customers to talk about your business.

Some of the best quotes from this episode:

"Good evergreen content will promote your credibility, and expand your audience. Make it educational and actionable."
"Approach people with a degree of humility and vulnerability. That, can be valuable."
"When networking, do it in a personal, non business-y way. You want to be the person they want to have a drink with."

Find out more about Nick Disabato & Draft.nu:

Credits:

Music featured in this episode was "Celery Man" by Birocratic and can be found at www.soundcloud.com/birocratic.
This podcast was produced by comealivecreative.com.