One Stop Shop

Beyond the Pop-Up: Email Marketing That Works

Episode Summary

Today’s guest is Michael Steele from Sell Like A Human.com; a learning resource where ecommerce store owners go, to master marketing automation and email marketing. In this episode, we go beyond the basic newsletter sign up button. We dig into best practices, trends, and the best ways to grow your newsletters list. Let's get started!

Episode Notes

Today’s guest is Michael Steele from Sell Like A Human.com; a learning resource where ecommerce store owners go, to master marketing automation and email marketing.

In this episode, we go beyond the basic newsletter sign up button. We dig into best practices, trends, and the best ways to grow your newsletters list. Let's get started!

Some of the best quotes from this episode:

• "Email marketing is still the biggest driver for sales for most ecommerce companies, even more than social."
• "With Email Marketing, you have total control, you're not running against an algorithm."
• "On average, ecommerce stores are seeing 40% higher return on investment on email marketing, than social marketing"

Find out more about Michael Steele & SellLikeAHuman.com:

Official Website: SellLikeAHuman.com

Credits:

• Music featured in this episode was "Celery Man" by Birocratic and can be found at www.soundcloud.com/birocratic.
• This podcast was produced by comealivecreative.com.